Good small business guide : how to start and grow your own business

Full of essential advice - and completely updated for this second edition - The Good Small Business Guide features over 140 easy-to-read articles, even more Viewpoints from people who've been there and done it (and lived to tell the tale), an information directory covering more than 30 topics, and a quiz for all budding entrepreneurs. The Good Small Business Guide offers help on all aspects of starting and running a small business, including: planning, setting up or acquiring a business, getting to grips with figures, marketing, selling online, growing your business, and managing yourself and others. New material includes advice on running a family business, franchising, and diversifying.